Tuesday, September 14, 2010

Honey Nut Clusters - Redux!

As some may know, I have waged an on-going, and oft-times fruitless effort to find what has become my favorite breakfast food - General Mills' Honey Nut Clusters cereal. I have written, I think, at least three separate articles here in this regard. This, then may be number four.

Someone recently added a comment to one of my earlier "Clusters" posts stating that he (or she) had heard that GM had discontinued production of Honey Nut Clusters. Well, the latest information I received is that is NOT the case. I took it upon myself to once again contact GM and get the latest 'scoop' on Clusters.

According to the good folks at General Mills, they STILL make Honey Nut Clusters. I received essentially the same response to the same query a couple of years ago. They went on to say that shelf space in groceries is limited, and that the various grocery chains and individual stores must make the hard decisions as to what products they provide for sale. I find that a bit disingenuous in that the average cereal aisle in most of the larger grocery chains runs for about a city block with what seems literally hundreds of choices. It just seems that these stores could come up with the 8 or 9 inches needed to accommodate most cereal boxes for one little row of Clusters, but alas, apparently not. They have no trouble carrying volumes of "Chocolate Frosted Sugar Bombs," and their many variants which our increasingly pudgy and rotten toothed kids eat by the barrel full, much to the chagrin of nutritionists and dentists.

As I noted some time ago, I happened to find Honey Nut Clusters at a local Meijer store. I was thrilled and made periodic trips there usually buying 2 or 3 boxes at a time. No more. Meijer stopped carrying Clusters a few months back.

There remains only one store anywhere in the Indianapolis market where I can still get a fix for my Clusters 'Jones;' that being the Safeway store at 56th St. & Illinois on the north side of Indy. As it happens, I am a real estate appraiser, and I drive all around central Indiana about everyday. I find myself near the Safeway store probably a couple times a month. Other Clusters aficionados may not be so fortunate. If any other stores around here carry Clusters, I haven't found it or them. I even tried another Meijer store to no avail. I also filled out a product request card  at our local Kroger store, which is where we normally shop, but never received a reply - and NO Honey Nut Clusters on the shelf! I recently filled out another such card. We shall see. Just as a suggestion, some of you Clusters junkies might try bugging your local grocer - fill out a few of those cards or whatever. You might have more luck at an independent or small chain store than at one of the gargantuan monolithic monster chains.

I believe Honey Nut Clusters can be purchased on-line through Amazon and perhaps other sites, but you must purchase an entire case at a cost of around $65. for what I believe is a dozen boxes. That comes down to $5.41 a box plus shipping. I think I pay around $4.75 per box at Safeway. They are, in any event, kinda pricey. But, hey, who cares when it comes to eating all that crunchy, honey, nutty, flakey goodness, right?

One not initiated to the wonders of Honey Nut Clusters might deservedly wonder what all the fuss is about? Well, just let me tell you...uh, not much really. There is really nothing particularly spectacular about Honey Nut Clusters. Yet, they are like anything people get a hankering for. For some it's beer - perhaps a certain brand of beer. For others, maybe it's some kind of chips, or chocolate, say specifically Godiva, or maybe just a good old Snickers bar. I'm not much of a beer drinker, but I certainly can joyously eat most any kind of chips and most any kind of chocolate. Yet none of that comes down to a specific item for me. Nothing does, but Honey Nut Clusters. Go figure. :)

TLS

20 comments:

migit128 said...

http://www.amazon.com/Honey-Clusters-16-25-Ounce-Boxes-Pack/dp/B003VZBGIG

3 pack at 5 dollars a box with a 15% renewal discount = 4.25 per box. free 2day shipping with amazon prime too (my prime membership has paid for itself 10 times over and I'm only halfway through the subscription). if you don't have amazon prime you need to spend 25 dollars for free "supersaver" shipping.


If you have a *.edu email address you can grab a free 1 year subscription to amazon prime. if you have a baby, you can get a amazon mom membership (which comes with amazon prime) for free as well.

Ryan Meray said...

I'm glad I'm not the only one who loves these things and can't find them. Sometime in 2011, Meijer in the Metro Detroit market stopped carrying them, and eventually, so did other stores. I called General Mills recently to see if they were still being made (after noticing them listed on a coupon) and they said they were, but there was nowhere within 100 miles that they were being distributed to.

What's wrong with the midwest that we can't get our HNC on?

Terry S said...

Obviously, I wrote this and a few other posts regarding the difficulty of finding Clusters some time ago. The situation for me here in Indy hasn't changed. As far as I know, there remains only 1 store in and around Indy that carries them. Apparently, that's 1 more than you've been able to find in Detroit.

The store here is a small Safeway Grocery located in an older, but fairly stately neighborhood on the north side of the city. I live on the south side of town, but as I am a real estate appraiser, I find myself in that neighborhood at least a couple of times a month. So, when I'm near the Safeway and have a few minutes, I stop in and pick up 2 or 3 boxes of them. They tell me at the store that Clusters are very popular there, and would have no reason to stop carrying them. I keep my fingers crossed.

Terry S said...

Obviously, I wrote this and a few other posts regarding the difficulty of finding Clusters some time ago. The situation for me here in Indy hasn't changed. As far as I know, there remains only 1 store in and around Indy that carries them. Apparently, that's 1 more than you've been able to find in Detroit.

The store here is a small Safeway Grocery located in an older, but fairly stately neighborhood on the north side of the city. I live on the south side of town, but as I am a real estate appraiser, I find myself in that neighborhood at least a couple of times a month. So, when I'm near the Safeway and have a few minutes, I stop in and pick up 2 or 3 boxes of them. They tell me at the store that Clusters are very popular there, and would have no reason to stop carrying them. I keep my fingers crossed.

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Dana said...

I just stumbled across your blog and this post while searching for info about Clusters and have to say, THANK YOU for this! Now I know the cereal still exists and I can order it from Amazon (although still priced higher than I like). Like another commenter above, I live in metro Detroit and can't find these anywhere here in stores. I'm originally from metro Atlanta, Georgia and used to get them there all the time but they started disappearing and shortly after moving here to Michigan, I stopped seeing them at all. I'm so glad to know GM still makes them and I will be saving your blog in my favorites to come back and read more of your posts. Thanks again! :-)

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